New loveliness for you, Madam!

Begin caring for your beauty today, as the most beautiful women of the world do everywhere; for they have found that the best way to keep beauty and preserve it is by using the preparations of

Pond's

So why should you not be like them! . . . Every night cleanse your face thoroughly with Pond's cold cream "C," and leave a little of it on your face until morning.

And in the morning use Pond's skin freshener, and after it use Pond's "V"

and Pond's powder, which will astonish you; and Pond's lipstick, too, lasts and lasts a long time.

Lady MOYRA FORESTER