me about this project which he loves, and about the founding of the factory, and about his partners in the work; and one of the factory's directors, Mr. Ahmad Mukhtar Saydani, handed me a paper bearing the names of the partners as registered with the Beirut commercial court — and behold, the names were purely Arab in every letter, belonging to merchants well known in the country.
Mr. Saydani said: On the day we thought of establishing this factory, the first thing that moved us to it was a patriotic idea... The markets of Beirut were flooded with every sort of chocolate imported from Palestine, and it was all shoddy Jewish merchandise; so we put our trust in God and founded this factory of ours in Beirut in 1943, and a year ago we moved it to al-Louaizeh. We are determined to make this industry a banner of Lebanese enterprise; the markets of the Arab world are open, our production will grow day after day, and never again will our markets be drowned in such cheap merchandise, carrying disease... Chocolate has become a necessary element in the life of man, above all in the life of the child, and we are working in earnest to introduce the nutritive elements needed so that its benefit may be doubled.
And Mr. Barraj's talk poured forth in a stream, for he loves his factory and takes pride in his goods... and he loves his homeland, and believes that light industry is the best thing to push Lebanon along the road of true independence, and he holds that Lebanon can adopt many of these light industries.
And I came out of the 'Président' factory certain that on the day my country commands will and sincerity, on that day this country will achieve its true independence. And the national 'Président' factory is a step toward that independence.
To Brides
Helena Rubinstein
Let Salon Rambel choose for your skin the makeup and beauty preparations it needs,
just as you yourself choose your wedding gown.
For makeup and beautification, Salon Rambel uses the preparations of
Helena Rubinstein