Linda Karam is one of our cultured young ladies. She now resides in New York, where she carries on various cultural activities, among them broadcasting on subjects connected with her observations there, especially the life of the American woman.
What are the subjects that please you, Madam, when you turn the knob of the radio to listen to the station that attracts you? Here, in this short talk, is a summary of the subjects that one of the rural stations in the United States of America presents to housewives in its daily programs — subjects that have made the women flock to it with an eagerness beyond compare, and regard Mrs. Martha Duncan, who is in charge of the household management section, as an elder sister by whose advice and opinions they steer themselves in all manner of circumstances.
We have chosen this subject for its novelty, and for the success those programs have achieved: in the last quarter century they have brought about something like a revolution in the ordering of the farm and the arrangement of family affairs in the state of Iowa, and they have also become a model to be followed, not only among rural broadcasting stations but in the cities as well.
Our colleague Mr. Said Jibrin interviewed Martha Duncan on his latest journey to Iowa and recorded this conversation in English; we extract from it what follows, to present a rapid survey of these useful programs:
Iowa is the farmers' state, for they are the majority there, and theirs is the decisive word in the conduct of its affairs. They founded Iowa State College to teach their sons agriculture and the sciences, and to instruct their daughters in the matters of household management; and they founded the broadcasting station attached to the college to be the connecting link between themselves and the college — and
the experts in it. So the station's programs came to be arranged entirely for their benefit and their entertainment, and to supply them with the latest news that concerns them. The household management programs are an example of this close cooperation between the farmers on the one hand and the scientific, technical, and cultural institutions on the other, for they take up the sides of rural life and neglect not one of them.
Martha Duncan devotes Monday to the discussion of matters of house and garden: how to plant flowers, sweet herbs, and household vegetables in their several seasons; preparing the soil, selecting the seed, leveling the ground and watering it, and fighting wild weeds and harmful insects.
On Tuesday the household management program turns upon fabrics and clothes and their seasons: the experts speak of the kinds of fabric suited to different occasions, and the ways of sewing them, washing them, ironing them, keeping them and storing them at the season's end, and then of the latest novelties in modern fashions.
The Tuesday programs also usually take up the side of taste, art, and the arrangement of the home: the technical experts talk to the listeners about matching colors, choosing pieces of furniture, and furnishing rooms, and they speak too of ways of preserving what is new among
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