Fab

FAB
The wonderful new washing powder from America

It makes clothes cleaner and whiter — even if you use cold water.

NEW FAB
WASHES CLOTHES CLEANER THAN ANY SOAP
NO DULLING SOAP SCUM
WONDERFUL FOR DISHES TOO!
NEW FAB

Fab is the complete washing powder — that is what is on every tongue. It makes clothes cleaner and more dazzlingly white than any other powder. It is quick and easy to use, because Fab, and no other, gives you the following wonderful advantages:

★ Fab turns into a rich, thick lather the moment it is put into hot, warm, or cold water.
★ Fab is not like ordinary soap, for it forms no scum — those deposits that make your clothes look dingy and old.
★ Fab has a wonderfully pleasant scent that permeates the clothes and gives them [...]
★ Fab is gentle on the hands, and that is why housewives in America use it for every kind of washing and cleaning in their homes.

FAB
One of the choice American products
Made by Colgate-Palmolive

3 easy steps
Soak the clothes
Wring them out
Hang them up