advertisement · Issue No. 8, August 1957 · p. 46

The "Maidenform" Bra

صدرية «مايدن فورم»

I dreamed...
that I was flying in a balloon
when I wore

the "Maidenform" bra
"Pre-lude" model

Notice the wide edges that fit the circle of the bust exactly... they separate it and bring it out in a natural way

The "Pre-lude" model is the secret of good proportion. It comes with shoulder straps, and there is a version for somewhat fuller-figured ladies with an elastic fastening at the back

Here is the "Pre-lude" model, made by "Maidenform," which will attract you more than a trip to the moon... it gives your figure the utmost elegance
Its tactfully concealed inner sections make it the favorite model of American women.

maidenform bra

Agents: J. B. Sheridan (Middle East) Ltd. — Beirut, P.O. Box 648

Translation and transcription are machine-made and may contain errors. See it on the page.